The tractor was huge and brutal. Every flower on the roadside was being cut down, and I bawled my eyes out watching something so beautiful disappear in front of me. I was five. It was terrifying.

I grew up in Norway, where nature is part of everyday life. A lot of time alone on skis, and later the same feeling at sea — adjusting to wind, movement and light, learning to trust instinct more than control.

For thirty-five years I have photographed places and the people who shape them — travel, food, hospitality and craft — from kitchens and harbours to hotel terraces and the long light of the north.

I am a contributing photographer to Condé Nast Traveller, and work regularly for House & Garden, Soho House, COMO Hotels, Travel + Leisure and The Thinking Traveller.

My book Tre Contrade — Reclaiming Sicilian Memories was published in Milan in 2026, after six years photographing one house below Etna.

Available for commissions across Europe and worldwide.

The style is simple, natural and Scandinavian — working with the contrast of light, colour and objects. I want the pictures to be credible, simple and beautiful, in contrast to the artificial and affected.

Oivind Haug — Oslo